Spot illustrations are not drawings of spots. Nor are they illustrations made up of lots of spots (although in some of these examples that could be considered to be true). A spot illustration is generally considered to be the simplest and most literal expression of a concept. It's a form or vignette that stands in isolation. They often play a supporting role in branding, being used to add flavour, personality or evoke a theme to literature, websites or a brands presence.
​
Alongside an exhaustive series of food illustrations, I produced a few Italian themed spot illustrations for Pasta Evangelists. These help to reinforce the brands positioning as authentic, Italian cuisine.
I produced a series of black and white traditional engraving style illustrations for The Gift of Cake - an online bakery order and delivery service. These spot illustrations, based on Victorian era cherubs, angels and other heavenly bodies, featured on gift wrap, cards, packaging and as illuminations on the brands website.
ANGELIC SPOT ILLUSTRATIONS
THE GIFT OF CAKE
2016
Several years ago I was invited to produce a series of spot illustrations for Here Nor There - a semi-private speakeasy style cocktail bar in Austin, Texas. This project included me producing an illustration of Rasputin - the resident taxidermied Polar Bear who greets guests with a tray of drinks.
I was invited to return, illustrating a new concept menu featuring flavoured drinks built to trigger certain memories - or moments in time.
MOMENTS IN TIME
HERE NOR THERE, AUSTIN
2023